• ToyWatch & Missoni Limited Edition Collection - Canada and World Launch Today!


ToyWatch, exclusive brand of fashion watches, and Missoni, announce a co-branding collaboration giving rise to a new exclusive collection calledToyWatch dressed by Missoni”: ToyWatch watches dressed by the incomparable Missoni fabrics.  The new line will be sold all over the world in ToyWatch’s boutique stores, in Missoni boutique stores and in the main top retailers starting today.

ToyWatch watches dressed by Missoni are produced in a limited edition: six models, with three colors each, proposed with the funny foulard strap or with the more classic fabric strap with leather buckles. Only 250 pieces per model!  “This Toywatch is wound and knotted around the wrist like a band, symbolically combining with knit fabrics and textiles, distinctive prints and patterns. It’s a Toywatch that becomes soft, exchangeable, customizable, and I designed it drawing inspiration from the scarf, a key accessory of Missoni fashion. The colorful, free and natural identity of the brand is here epitomized, where the ways of dressing and being almost overlap” – says Angela Missoni. 

You will have to act fast; the limited six model collection will only be available at the below 5 boutiques with each boutique having only one set and will retail for $540 CAN. Globally there was only 250 pieces per style produced.  Makes for a great gift for a loved one or for yourself!

The limited collection will be retailing in the following boutiques:

BRITISH COLUMBIA - BLUBIRD, Vancouver
QUEBEC - ABE & MARY’S in Montreal
ONTARIO
HUDSON’S BAY (Queen St), Toronto
CUPIDO, Toronto
SOPHIE COSMESTICS & ACCESSORIES, Richmond Hill
(press release courtesty of Seema Dhillon PR)











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