Anyone who knows me knows that I love to get a blow dry, I book appointments just to get my hair blown out for special events or outings. So how excited was I when I was invited to the Blo location in Bloor West Village to get a complementary blow dry. The staff were very friendly and welcoming, I was seated at these cool little blow dry stations and handed a booklet of various styles I could opt for. I chose the hollywood look with lots of body and curls. Blo is a blow dry bar. scissors are forbidden, their concept is simple. in about 30 minutes, get a blow out style no cuts no color just Wash, Blow and go. Their clients who are also known as “hair cadets” can choose from 7 styles featured in the blo hair menu, from the sexy razor-straight “executive sweet” to the rocker-chic inspired “sex, hugs and rock & roll”. A blo out is $33 plus tax, extension installation and blo out is $66 plus tax, go to
http://www.blomedry.com/services/prices for a complete list of prices.
The mastermind behind the blo dry phenomenon is Devon Brooks, Founder, Franchise Manager & Brand Team Member. While at the London College of Fashion, Devon developed the Blo concept with her mom, Judy, and wrote the Blo Blow Dry Bar business plan for an assignment. She got 98%, and took it a step further and opened its first location in Vancouver, Canada Spring 2007.
At 23, the Must-Have-Maven speaks to youth groups, High School and University students about the blo brand, having the guts to take any idea to
market, and her inspiring story. All with flawless hair, of course. To make an appointment to get your blo out go to
http://www.blomedry.com/ to find a bar near you.
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