Wal-mart is trying to amp up their ad campaigns for their exclusive George brand by adding some some sass to their commercials. They've added some edge to the line and made the brand more trendy to appeal to younger shoppers as well as the mature fashionable woman. Check out these exclusive pictures of the commercial that was shooting in Toronto yesterday. I had the honour of assisting stylist Dwayne Kennedy of Plutino Group on the shoot. The add will air mid September. The concept of the commercial is quite cute and we're anxious to see how it all pulls together! After going thru the wardrobe for the shoot, we found some great items, go to our style section to see some of our favourtie peices all available on http://www.walmart.com/ or select Wal-mart stores accross Canada.
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